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Maximizing Investments: Navigating Support Options for Small Businesses

rooted business podcast
Navigating Support Options for Small Businesses


In this latest episode, Jessica and Rachel dive deep into the various types of support available to online business owners. They touch upon common pitfalls and provide strategies to make smart investments that align with your business growth stage. This conversation aims to help small business owners understand how to choose the right type of support at the right time.

Financial planning pitfalls

One primary challenge that many business owners face is overcommitting their investment budget to coaching programs while neglecting essential hands-on support from service providers. Jessica and Rachel emphasize the importance of financial planning and setting aside reserves for necessary support systems. For example, using a banking system like Novo can help you create reserve buckets for investments, ensuring you’re financially prepared for future support needs.

Support during various business stages

Hiring mentors and service providers

As your business grows, the need for different types of support evolves. Early on, mentorship and specific service providers can be invaluable in getting your business off the ground. Mentorship offers unfiltered advice from those already succeeding in your field, while service providers can handle specialized tasks, allowing you to focus on core business operations. As you transition from the startup phase to a more mature business stage, coaching can become vital to breaking through mindset blocks and stretching your business potential.

Hiring consultants and strategists

Finally, moving into the scaling phase involves hiring consultants or strategists and specialized service providers to optimize your processes and handle specific tasks like marketing or SEO. The right support can break through blind spots, accelerate growth, and ensure your unique business needs are met. Regularly reviewing your business needs and proactively planning for future support can make a significant difference in your business journey.

In conclusion, navigating the types of business support available can be challenging, but it's crucial for sustainable growth. By understanding the different types of support and making informed decisions based on your business’s current needs, you can ensure that your investments are both strategic and beneficial. We hope you found these insights helpful as you continue to grow and scale your business. Until next time, we're here for you.

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